The Happiness Message: Big Brands Love Social

Blended learning, m-learning, technology, writing, public relations

It’s not just you and me. Though social media certainly give power to the personal branding, media 2.0, flat-collaboration-peer-to-peer responsiveness-person.

The personal corporation: responding, talking, sharing, building relationships with each of their buyers, one-on-one. And using social media as PR/marketing to work with their target audience.

Here are two examples. First, Coca Cola. Second, Hollywood.
Coca Cola.
How a big brand taps into a universal happiness message. Happiness ambassadors campaign. Great way of staying local wherever in the world you are.

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Second, Hollywood, not too far behind.

Love the drama in the Twilight app! Read on Here.

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